Dropbox x McLaren F1 Web
When Dropbox needed a destination for our partnership with the McLaren F1 team, we didn’t just want a landing page. We wanted something that captured the spirit of racing, and the marketing team’s effort to tell their stories. I crafted the narrative for the page, highlighting how Dropbox Dashs helps the the McLaren team bring the races to life. We worked with the incredible team at Daybreak Studio to create it, integrating subtle, engaging motion and animation elements to drive visitor interaction with the page.