Dropbox Dash ‘25 Launch Video

To announce key updates and build awareness for the Fall ‘25 launch of Dropbox Dash, the Dropbox Brand Studio team created this video. Dash brings AI-powered search to YOUR work, connecting with the apps you use most to surface what you need, when you need it, even if you can’t remember where you saved it, or what you called it. We brought that to life with a blend of abstract UI, animation, and clear, benefit-focused copy. I served as Writing Director and copy lead.